We are passion, we are Winkle

Winkle was born as a creative brand where color is our main asset; and in addition, our hallmarks come into play, which are: passion, joy and transparency.
This value is one of the main ones for our company, since we are close and transparent with all customers. #bewinkle.
Our corporate colors represent the creativity and joy with which we manufacture 3D filament and the passion with which we communicate with our customers.
Winkle was born with the motivation of offering the market an innovative product that meets quality standards and focusing on careful attention to private customers and distributors.

▶︎One of our main objectives is sustainability.
As a brand, we want to contribute to achieving sustainable development at a global level and we have it in our hands that 3D filament consumers choose sustainable, reused and recycled products. We know that consumers are increasingly more aware and want to know what they buy. That’s why, in this post, we’re going to tell you about the manufacturing process of our recycled 3D filament, created from leftover material that would otherwise no longer be part of filament manufacturing.

3D printing technologies are becoming increasingly popular in many sectors. This fact is even more evident when you look at the number of industries that use additive manufacturing. This includes not only the aerospace, construction and medicine industries, but also the sports and motor industry.
Winkle is a Spanish brand and a feeling that crosses borders. France, Portugal, Panama and Mexico already enjoy our filaments. We are passion, we are Winkle.

The importance of creating a brand

One of the most complex and necessary tasks for companies operating in the market is building their brand. This process, known as branding, is not only related to the name or image chosen, it is also directly related to the sensation it causes in its target audience.
A company’s brand is related to the experience of its customers. And this implies persistence, talent and a lot of dedication. All marketing actions must be strategically taken care of, even more so now, in an international context of uncertainty due to the pandemic in which we currently find ourselves.

Tips for building a brand

Building a powerful brand is a challenge that requires more than just good ideas; it is a continuous and well-orchestrated process. Inspiration plays an important role, but it is not enough on its own. True achievement in building a brand comes from constant effort, strategic planning and the ability to execute actions in a coordinated manner.
A global vision is essential, as it allows the brand to adapt to changes and stay relevant. In addition, strong and decisive leadership is needed, capable of guiding the brand towards its long-term goals.

In short, building a strong brand involves a commitment to excellence and a tireless dedication to every detail of the process.

If you want to collaborate with us in our global growth, just fill out the form and we will contact you.